What factor should teams consider when planning their presentations?

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When planning a presentation, understanding the targeted audience is critical for several reasons. Knowing the audience allows the team to tailor their content, language, and delivery style to effectively engage and communicate with listeners. This can involve considering the audience's age, background, interests, and prior knowledge of the topic, which can significantly influence how the information is received and understood.

For instance, if the audience consists of healthcare professionals, the presentation can include more technical jargon and complex data. Conversely, if the audience is the general public, the team would likely need to simplify terms and concepts while focusing on relatable examples. By aligning the presentation with the audience's expectations and needs, teams can increase the likelihood of resonance and impact, ultimately enhancing the effectiveness of their communication.

While other factors, such as trends in social media, the duration of the presentation, and the competition level of other teams, can play roles in the planning process, they primarily serve to support the main goal of effective audience engagement. These considerations are secondary to understanding who the audience is and what they need from the presentation, which is why focusing on the targeted audience is paramount.

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